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The team at Reef Tectonics would like to welcome you to our web site. The purpose of this site is to introduce our company to you, to serve as a resource to customers both current and future, and quite simply, to help you realize that there is no risk in contacting us to determine if we can be a resource to you and your aquarium. While I could write a long disertation explaining how wonderful we are; lowest prices, best in class service, 200 years combined experience, you get the idea, I will refrain. As you familiarize yourself with Reef Tectonics, you will quickly realize that we take a different approach to Aquarium Maintenance and Customer Service.
Reef Tectonics officially started as a business in February of 1993. We have consistently grown year over year. We currently serve customers in Lincoln and Omaha, NE, Des Moines, IA, and Kansas City as well as their respective Metro areas. We do not use a secret elixer, we do not have exclusivity arrangements with our livestock and supply vendors, and our reference materials are the same books, periodicals, and internet resources available to you. We have developed processes, procedures and practices that differentiate us and allow us to deliver a comprehensive
service program, realize a high close rate on new installation bids, as well as
enjoy an average retention lenght of customers approaching an average of over 10 yrs each. Our success is the direct result of people. Customers, Employees and Competitors are the human factor that shape our business.
Customers: The single most important factor that has allowed us to be successful is YOU, the customer. We strive to deliver a customer-centric service program to our clients. We believe we have created a very good mix of product selection, service offerings, and pricing that is fair to you and for us. Long-term retention of customers by delivering a high quality and consistent service is key to stability in our organization. Our costs and therefore your rates are kept consistently lower and stable for longer periods of time because experience has given us confidence that you will continue to choose Reef Tectonics for your aquaruim service needs.
Employees: Reef Tectonics has never been a 1 person operation. We have always taken a team approach to implementing our service program. As our team grows, we are able to deliver better service, provide more specialization in a variety of "skills" areas and add layers of redundency which will further protect our customers in the event of unexpected aquarium phenomena. Long ago, Reef Tectonics learned how quickly a "bad" employee can hurt our customer base. Shortly after that time, we made a decision that finding the best employees and retaining them was to become a mandate for Reef Tectonics. We have assembled an incredible team of individuals. It is their passion for aquatic animals
and their dedication to the customers that provide the fuel to keep our operation running smoothly day in and day out. THANKS TEAM FOR YOUR HARD WORK! Competitors: Competition in the aquarium service industry is unlike that of any other industry I am familiar with. The barriers to entry appear very low in terms of required overhead. With a little entreprenurial spirit, an aquarium hobbiest believes they can turn their passion for aquariums into an opportunity to generate supplementary income and perhaps even create a new career path. The unfortunate truth is that individuals who attempt to enter the aquarium service industry in the markets we serve will experience limited success. The expectations by the customer of their service company are many. The legal and governmental requirements faced by real businesses to be in compliance are great. And, quite frankly, as I have joked for years, the best way to ruin your hobby is to turn it into your job.
Getting paid to clean fish tanks very quickly becomes just another job. That being said, competition makes US a better company. Competition forces us to look at our business practices and determine if and how we can serve our customers more efficiently, providing higher quality service while maintaining our rates. In conclusion, ownership of an aquarium will be a significant investement for you in terms of time and money. Our average consult lasts less than an hour and is available at no cost or obligation. I think you would agree that the potential benefits of calling Reef Tectonics far exceed any risk. Take a look around our site and when you are ready to learn how Reef Tectonics can make owning an aquarium more enjoyable and less stressful, call or email for more information.
mail@reeftectonics.com Toll Free: 866-666-4888